I’m sure tons of other authors relayed the same thing to Amazon, and it’s great that we can now nominate our books for deals. Of course, it probably wasn’t just me pushing for that kind of option. Yes – authors now have the ability to nominate their titles for Kindle Daily Deals. In fact, access to those kinds of offers is one of the things I regularly cited whenever Amazon sent me a survey asking how to make the publishing process better. Needless to say, however, it’s one of those things that authors hope and pray for (yours truly among them). So how do you get selected for the Kindle Daily Deal? That’s always been a mystery – a black box that mere mortals couldn’t get their arms around. Plainly speaking, it’s probably the only book marketing venue that provides greater sales momentum than a BookBub deal. In other words, Amazon could act as a sort of kingmaker when it came to the Kindle Daily Deal, and that’s still the case today. How much is that worth? Well, back around the time I started publishing, I recall one author saying that his book was selected as the Kindle Daily Deal and ended up selling thousands of copies that day (not to mention tens of thousands during the following weeks). One of those was the Kindle Daily Deal.įor those who don’t know, the Kindle Daily Deal refers to ebooks that Amazon selects and discounts on a daily basis. But even back then, there were marketing avenues that could provide great exposure. For instance, I personally did almost no advertising when I first started publishing my fiction. Simply put, unless you are very lucky, you have to advertise in order to gain visibility for your work. I’ve probably mentioned on more than one occasion that advertising/marketing is a necessary evil in the world of indie publishing.
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